Your Weblog Site: 06/18/10

Build your Presence Online

For Maximum Visibility

In BlogSpot – Google – Facebook – Knol – Multiply -Webnode

http://yourweblogsite.blogspot.com/

Social media marketing is by far the easiest and cheapest way to establish your online presence and the first and foremost IN MAKING MONEY ON THE NET and to establish your presence on the net. Start your own WEB STORE or make your own blog. Choosing a concept is the most critical aspect of starting your own web site or blog. Since the explosive growth of social media over the years, many entrepreneurs have learned how to take advantage of using various free marketing platforms like BlogSpot, Facebook and twitter, and to make themselves increasingly visible online too. But let's be real, some people are clearly way better at building their presence online than others.

You may be wondering if there is some sort of trick to this social media frenzy or an exact blueprint to follow that will guarantee success.

Bloggers build their presence online by simply possessing a deep passion for what they do. Each article, blog post, product or piece of advice they shared originated from an idea or talent they enjoy sharing with others.

Do you know what else I realized? Their success didn't happen overnight either. They were consistently writing and sharing value with their followers day after day and they shared that same valuable content even when they didn't have any followers.

The key points I learned when I set my desires on building my business around my online presence...be passionate about what you’re doing, be willing to give 100% all of the time and practice discipline and consistency on a daily basis...even when you think nobody is watching!

Are you ready to build your presence online?

Determine your specialty, your interest, hobby or expertise and what are some of the things you are really good at? Think about the skill or training you received from a prior job or career. Your concept must be interesting to you. Otherwise, it will be difficult for you to continue the discussions or updates in your web site or blog. This is the primary criterion of maintaining the life of your web site or blog. Where do your passions stem from? Ask yourself, "What value can I bring into the lives of others?" This is a really important factor when determining how you will build your presence online because this is the way you will develop your brand and what you will be known for online.

Decide who is in your audience. So you've figured out your specialty and your passions. You can target narrower group of people. This is also called as targeting niche market. Your concept must not be broad as it will have a very large competition. You will be competing with established and large web sites or blog. It will be very difficult for you to be noticed. Your web site or blog concept must not be also too narrow as you can only have a very small audience. How will you know if your concept is broad or too narrow? Normally,

broad concept is represented by one to two words like “money” , “money making“, “making money” or “make money“.

Narrower concept will be “make money online“, “money making ideas” or “make money at home”. Now you've got to figure out who wants to be connected to you based on what you can offer. It may sound a little selfish but you've got to give before you can get! If you are a financial advisor specializing in small business, your ideal audience would be small business owners and entrepreneurs. Cater to serving the audience who can most benefit from what you offer and make sure you can give them what they need.

Locate where your audience is. Before you can connect with them and invite them into your space, you have to find out where they hang out online. Yes, Facebook, Twitter and LinkedIn are great places to expand your presence but they may not be the only places your audience chooses to congregate.

Introduce Yourself. Once you have determined your specialty, figured out who your audience is and where they are. Then you can begin to introduce yourself to them (notice I said introduce yourself...NOT your business!) How do you introduce yourself? Simply by writing a brief yet compelling and descriptive bio of yourself and what you do. This way, you give people just enough information about you to help them determine if they'd like to connect with you.

Share value. The best way to build a solid foundation online is to of course...share your original quality content and handpicked resources. The best way to do this is to blog. Implementing the key factors mentioned above will come into play in your writing...be passionate about your topic, giving 100% all the time and being disciplined and consistent. These 3 factors alone will help you establish yourself online as the "real deal" and an expert in your industry.

Finally....don't give up! If you are serious about not only creating your online presence but a community of loyal followers, you must be committed to making it work. Staying focused on your audience and keeping their needs in the forefront will assure you achieve the results you desire.

Choose the name of your site and hire a hosting provider-

Set the name of your site

Choose the name of your internet address, also called domain

Your domain can be your name, your company or anyone else who wants to make your page be found in a simple and easy.

Develop and publish YOUR pages Using publisher sites or content management-

Editors like Dreamweaver sites allow the creation of static sites in visual mode codes, like HTML [wiki]. Content management as Drupal and Joomla has many templates ready for use.

Insert images and animations.

To create and edit images is necessary for this purpose a program such as Photoshop, Paint.net and Fireworks.

For animations, we use animated gif files and flash type, which can be developed with Flash.

Send files to the hosting servers.

The files you created will be issued by an FTP Administrator. Hosting servers usually have FTPs own. however, is recommended for professional websites using FTP a more complete program. For example: FileZilla – Smart FTP

Publish your site and watch YOUR progress Optimize the content with SEO

To make your site more easily found by search engines, there are free services such as Google Webmaster Tools, which makes the analysis of the pages of your site and indicate which were indexed.

Promote with Google AdWords. Use Google AdWords to get even more traffic through the sponsored links best return on the market.

Watch the barometers and controls to measure and understand the behavior of your visitors, use the barometers of access. We recommend Google Analytics which is free and one of the most comprehensive on the market.